Laura is a Project Leader with over 15 years of experience in the built environment, specialising in placemaking, urban design, and identity. With a multidisciplinary background in masterplanning and architecture, she brings a holistic approach to designing environments that are intuitive, functional, and visually compelling.
Her recent work focuses on crafting user-centric wayfinding systems and cohesive place identities, seamlessly integrating branding and navigation to enhance the user experience in complex urban settings. Passionate about creating narratives that resonate, Laura leads projects from vision to delivery, ensuring impactful and enduring design solutions.
An advocate for sustainable design, she is committed to exploring nature-based solutions within the built environment, supporting climate resilience and well-being through thoughtful, innovative strategies.